TouchLine

Branding

Inspired by the sensibility of the touch, this ceramic set collection was Dideia’s first adventure through the ceramic design universe.

The Touchline design and and latter communication, followed Dideia’s brand guidelines which consciously resulted in a minimal design, focused on the tactile sensations between the cold ceramic material and the warmth of the human touch.

This contrast set the stage for the design and development of its personal graphic identity which drawn its color and form from the same dichotomy.